How We Launched SilkDreams™ in 3 Countries
Summer Duvet with SilkFX™ Technology Exclusively Made For Leading European Bedding Retailer now in Denmark, Sweden and Norway Recently, we saw the successful retail launch of the latest innovative sleep product designed and developed by Sense of Nature. The product launch is attracting Read More [+]
Down and Feather Prices Are Increasing
Down and Feather Prices Increase and Alternatives Are Introduced The price of down and feathers on the commodity market continues to increase, driving down profit margins for retailers and distributors. As manufacturers raise the asking price for down by as much Read More [+]
Marketing to Women
Do you know that marketing to women is quite different than marketing to men? Do you know that what works for men usually doesn’t work for women? And do you know that women are responsible for 83 percent of all Read More [+]
What to Look For in Silk Bedding Manufacturers
Retail businesses depend on trustworthy suppliers with solid manufacturing practices to sustain their largest and best-performing categories. Let’s take the bedding category, for example. Retailers who have invested lots of effort in building up their reputation with shoppers as Read More [+]
Bedding Suppliers – What Do We Do?
How do bedding suppliers create the products that all of us ultimately use every day? Creating a new product such a duvet, mattress or pillow involves a whole process that goes behind the scenes. Bedding suppliers are closely involved with Read More [+]
How To Create a High-Performance Retail Business
Keeping on top of retail trends is critical for retailers to boost their performance in the coming months. What are the most important steps you need to do in order to grow your retail business in the current climate? 1. Read More [+]
3 Ways Hotels Can Improve Their Sleep Experience
Hotels who want to increase value have to achieve two main goals: differentiate the offering (which attracts new customer), and provide something of higher quality (which creates more value for repeat clients). How do you attract more customers to your hotel Read More [+]
USA Holiday Spending Trends 2012
Retail business is dominated by cycles and trends. Whether it’s the seasonal changes or holidays, certain factors are important for driving up sales during a particular period of the year. Savvy retailers need to learn how to adapt to this up-and-down Read More [+]
5 Questions to Ask to New Suppliers
Achieving growth in retail means you need to cultivate relationships with strong suppliers. At the same time, you also need to keep on the lookout for new suppliers to diversify your product assortment. This means that you have to fine Read More [+]
Why Should Suppliers Work Together?
The trend of product suppliers joining forces to gain a competitive advantage is growing. But is it the right way forward for your company? Let’s look at an example supplier-supplier partnership: Example: Supplier “H” owns a popular brand of soap, while Read More [+]

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